Coolsculpting, a non-surgical fat reduction procedure developed by Zeltiq, has received the US FDA’s approval to be used to treat visible fat bulges of bra fat, back fat and underneath the buttocks (also known as banana roll). It has already been approved to be used for treatment of the double chin (submental area), thigh, abdomen and love handles (flank).
Read the official company announcement.
Coolsculpting freezes fat cells, permanently destroying them without damaging the surrounding tissue. It has been proven to be effective in permanently destroying fat cells in areas of the body that have been resistant to diet and exercise
Mark Foley, President and Chief Executive Officer of ZELTIQ, said that in their In US market research alone, 29 million people in the U.S. market alone are interested in CoolSculpting. Of this group, 11 million are concerned about fat in their back and buttocks.
CoolSculpting is distributed in more than 60 countries and has been peer-reviewed in over 60 clinical papers and abstracts. For more information, visit www.coolsculpting.com.